Case Study: Cheech & Chong / World Piece

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Brand: World Piece / Cheech & Chong

Results: When “World Piece/Cheech & Chong” came to us they were looking to grow an audience from 0. RB Social Media took on the client and within 7 months created viral content, provided photography, music, copywriting, targeting, contests, and more to now having an audience of over 30,000 and having one of the most active pages in it’s market.


In 7 months hit 30,000 organic followers

Became top post in #vape #eliquid #ejuice #cheech&chong; related hashtags

Average Posts receive 1,000 likes

Created Viral Video for Cheech & Chong that received over 1m views: View Video

Instagram Videos created for brand received over 16k views in a single post

Instagram videos created for Cheech & Chong gain over 100k views

Developed and launched daily themed posts (Smoking on a Thursday) / (Stoned Or Stupid) gained 100’s of followers per week

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